Monster Moves: A Creativity Building App for Kids

IDEOUnited States


Production / Professional



Project Description

Monster Moves is an app that gives kids the ability to create their very own monster dance party. Kid-approved by our rambunctious team of tiny beta testers, the app encourages children five and younger to exercise their creativity as they choreograph dance moves for a troupe of monsters. Kids develop an awareness of their creative control by sequencing illustrated tiles that correspond to each monster’s unique set of dance moves.

Whether it’s a twirl, flap, swing or sway, the app enables kids to cultivate decision-making skills by drawing connections between their choices and the monsters’ dance steps. Each monster has a full repertoire of dance moves and accompanying musical beats, so kids can compose an original soundtrack and dance along. To encourage kids around the world to create and design, the app is available in English, Simplified Chinese, Japanese, Korean, Spanish, Italian, French, and German.

Monster Moves—available on the App Store—is designed by a team of educators, designers and toy experts who foster kids’ curiosity, play, imagination and creative confidence.


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